Lesson 5 - Apple

The following article has some fascinating statistics on Apple and it's business model. It states that it may well be the most profitable company in the world!

Now Let Us Gaze in Awe at Apple

Here is Steve Jobs speaking at the original launch of the iPod back in 2001:

And here is the advert/promtional film for Apple's latest big product, the iPhone 5:

This is an excellent account of the mixed blessings that iTunes has brought to the Music Industry: To what extent did the Music Business benefit from iTunes?